Charging lockers VS Portable battery terminals for phones

Phone charging lockers do not allow smartphone mobility.

Phone charging lockers are convenient and secure devices that provide a secure space for charging smartphones. However, one of the major drawbacks of these lockers is that they limit the mobility of users during the charging process.

When a smartphone is placed in a charging case, it becomes inaccessible until the charging process is complete. This means that the user cannot use their phone during this period of time, which can be restrictive in some situations. For example, in a work environment where communication is essential, charging lockers can restrict the connectivity of visitors and customers by preventing them from quickly accessing their phones to answer important calls or messages.

Phone charging lockers don't collect customer data.

Charging lockers for phones, while they can offer convenience for users when it comes to charging, have a major disadvantage when it comes to collecting customer data in stores. Data collection has become essential for retailers looking to maintain contact with their customers and attract consumers to their stores, in particular through “drive-to-store” strategies.

The “drive-to-store” strategy is a marketing approach used by retailers to encourage consumers to physically visit stores. Collecting customer data plays a central role in this strategy by making it possible to target consumers with special offers, discount coupons, or exclusive promotions. Without this data, it becomes more complex to attract customers to physical stores and to measure the effectiveness of the actions taken.

Plug'Heur installs portable battery terminals that offer mobility to users and customer data to retailers.

Plug'Heur is a solution from self-service portable battery terminals installed in shopping centers, supermarkets and specialty stores to recharge the smartphones of customers and visitors. Plug'Heur smartphone charging stations are easy to use, secure and compatible with all types of smartphones.

Today, Plug'Heur is the only company in France to collect customer data (opt-in, surveys) in a service-based way thanks to mobile charging.

Specializing in physical commerce (shopping centers, retailers and mass distribution), the Plug'Heur offer meets a strong need for digitalization in the sector (mobile application, e-catalog, digital experience, mobile payment, etc.), which primarily involves the smartphone of their customers.

Today, the Plug'Heur solution is installed in the largest retailers in France, Belgium, Switzerland and Spain: E.Leclerc, Cultura, Boulanger, Klepierre, Nhood, etc.